Etihad Salam Telecom and center3 are collaborating to strengthen connectivity

In the contemporary digital landscape, uninterrupted connectivity is crucial for fostering economic development and innovation.

Saudi Arabia is making significant strides in enhancing its digital infrastructure to bolster a thriving Information and Communications Technology (ICT) sector, which is anticipated to reach $82.51 billion by the year 2030.

To facilitate this transformation, Etihad Salam Telecom and center3 have formed a partnership to aimed for strengthening network resilience, improving digital accessibility, and cultivating a more interconnected digital ecosystem.

This collaboration is poised to introduce groundbreaking advancements in cloud data management, internet connectivity, and enterprise solutions throughout the region.

Advancing Digital Transformation with Etihad Salam Telecom

Etihad Salam Telecom and center3 have initiated a strategic alliance to transform connectivity and digital infrastructure within Saudi Arabia.

With the ICT sector projected to achieve a remarkable $82.51 billion by 2030, such partnerships are essential for promoting innovation and ensuring a seamless digital experience for both businesses and consumers.

Enhancing Digital Infrastructure

This expanded collaboration was officially announced at Capacity Middle East 2025. Its objectives include bolstering network resilience, improving connectivity, and delivering scalable solutions.

The initiative is in line with the Ministry of Communication and Information Technology (MCIT)’s strategy for a digital economy, which aims to establish Saudi Arabia as a premier digital hub in the region.

Key Elements of the Collaboration

The partnership between Etihad Salam Telecom and center3 aims to leverage Etihad Salam Telecom’s proficiency in Last Mile and internet access services alongside center3’s sophisticated data center and internet exchange capabilities.

This collaboration is anticipated to yield significant improvements in cloud data management, internet connectivity, and the broader scope of digital transformation.

A Vision for Integrated Connectivity

Amjad Arab, Chief Wholesale and Partnerships Officer at Etihad Salam Telecom, highlighted the importance of this alliance. He remarked:

“Our objective is to deliver strong, innovative solutions that facilitate the rapid growth of digital content and seamless technological experiences. We are eager to collaborate in providing enhanced connectivity services that bring content closer to end-users, ultimately enabling businesses to flourish in a progressively digital environment. Our dedication extends beyond mere infrastructure; it is about enhancing lives and empowering businesses to grow and innovate in a digital-first era.”

Three Principal Areas of Emphasis 

In pursuit of this objective, the collaboration is centered on three principal areas:  

  1. Increasing network reach and dependability – Through the use of shared connectivity services, the organizations will guarantee consistent and widespread coverage.  
  2. Improving enterprise solutions – By capitalizing on center3’s carrier-neutral data centers, businesses will benefit from enhanced flexibility and efficiency.  
  3. Strengthening the digital ecosystem – By merging Etihad Salam Telecom’s network with center3’s internet exchanges, a more interconnected infrastructure will be established.  

Pioneering Connectivity in MENA

Mabs Khan, Chief Commercial Officer at center3, emphasizes the significance of this partnership:

“The collaboration with Etihad Salam Telecom marks a pivotal step in our endeavor to establish a more interconnected and resilient digital framework for the MENA region. By leveraging each other’s connectivity services and infrastructure, we are well-equipped to provide seamless, carrier-neutral solutions that promote growth and innovation throughout the area.”

Through the amalgamation of resources, Etihad Salam Telecom and center3 aim to improve digital accessibility, stimulate technological progress, and generate new opportunities for businesses in the Middle East and North Africa (MENA) region.

Integration of Advanced Network Infrastructure

Under this strategic agreement, Etihad Salam Telecom will incorporate its network infrastructure, which includes state-of-the-art data centers and international cable systems, with the advanced facilities of center3.

This initiative will significantly enhance connectivity solutions across the region, ensuring that both enterprises and individuals benefit from uninterrupted and high-speed internet services.

Anticipated Advantages of Integration h4

Moreover, the collaboration will:

  • Bolster Saudi Arabia’s status as a prominent global digital authority.
  • Provide scalable digital solutions for enterprises aiming to broaden their operations.
  • Improve the quality and accessibility of cloud-based services.

The Future Path for ICT Development in Saudi Arabia

The ICT sector in Saudi Arabia is experiencing rapid transformation, propelled by a growing demand for digital services, cloud computing, and AI-driven solutions.

Strategic alliances are essential for maintaining this progress, ensuring uninterrupted connectivity and high-speed internet access for both businesses and individuals.

ai generated image of saudi arabia future

In alignment with the government’s vision of establishing a digital-first economy, investments in infrastructure and technological innovations are becoming vital for sustained success.

Through their partnership, Etihad Salam Telecom and center3 are establishing new standards in connectivity, innovation, and digital transformation.

Their joint initiatives will not only improve digital accessibility but also generate new growth prospects for industries dependent on advanced telecommunications services.

Expert Editorial Comment

In conclusion, the partnership between Etihad Salam Telecom and center3 represents a pivotal advancement in the development of Saudi Arabia’s digital ecosystem. 

By broadening network accessibility, improving enterprise solutions, and incorporating state-of-the-art technology, both organizations are strategically positioned to foster digital advancement. 

As the ICT sector aims for a projected value of $82.51 billion by 2030, collaborations of this nature will be essential in defining the future of connectivity within the region.

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